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Dole Plantation – Hawaii Social Media Videos

Have you noticed your social media engagement dropping lately, even though you are posting the same type of content that previously performed great for you? Well, that’s because social media channels are constantly changing their algorithms to reward different types of content and posts that they are internally trying to draw more attention to. Here at Team Vision Marketing, a Hawaii advertising agency and social media firm, we manage social media content for many clients, and this helps us to monitor trends, test different types of content and posts, and stay on top of what works and what doesn’t. Right now, short videos are all the rage, and more specifically, drone videos draw tons of post views, story views, and comments. This featured drone video social media post for Dole Plantation was one of their most popular posts for 2019, drawing 2,200 video views to date. Hiring a social media agency that can shoot and quickly edit these types of quick-vids on a regular basis is going to be key to the future success of your social media marketing programs. Read more about Stories and other social media marketing trends on our blog at “Social Media Trend – May 2018.”

 

Hear from Bruce Barrett, Executive V.P. of Castle & Cooke Hawaii, on his experiences working with Team Vision for all of their marketing needs.

Campaign details

Dole Plantation Instagram Stories & Highlights

Client:  Dole Plantation

www.doleplantation.com/

 
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