Team Vision Marketing is a full-service advertising and marketing agency that has been serving Hawaii clients for over 20 years. We thought it might be helpful to provide Hawaii businesses with an insider’s perspective on the key things you should look for when searching for a new Hawaii advertising agency. Here are our 9 key recommendations.

Team Vision Marketing is a full-service advertising and marketing agency that has been serving Hawaii clients for over 20 years. We thought it might be helpful to provide Hawaii businesses with an insider’s perspective on the key things you should look for when searching for a new Hawaii advertising agency. Here are our 9 key recommendations.

This article is designed to give you an overview of what IP targeting is, explain some of the pros and cons, and give you a few examples of how you might use it for your next integrated marketing campaign.

2023 is here, which means that as a Hawaii business owner, you’re seeking to learn about the planned marketing trends for the new year and beyond. In this blog post, we will dive into a high-level overview of how Artificial Intelligence will transform the way in which we execute marketing programs from now forward.

Do you keep your social media marketing content fresh, creative, relevant and unique? Or, are you just going through the motions?

Instagram’s “hidden” Likes test has expanded on a global scale. Now, a select group in every country will no longer see a LIKES counter on their feed. In this article, we answer all your burning questions about this update and share social media marketing tips for the new “hidden” Likes Instagram.

Being #1 on the Google Search Engine Results Page (SERP) isn’t cutting it anymore. Organic search results are buried by Google text ads and Rich Features, which might drive CTRs and organic web traffic to your competitors. Read more on our blog about how you can stay on top of the SERP and effectively spread brand awareness by optimizing your website for Zero-Click Google Rich Features.

2020 is right around the corner, which means that it’s time to prep your social media marketing strategies for the new year. Here at Team Vision Marketing, our team stays on top of the latest trends to ensure that our social media marketing services will help our clients achieve their annual digital marketing business goals. In this blog post, we will share our predictions for next year’s social media marketing trends – and tips on how to implement them.

Is your business looking to improve your web site’s Search Engine Optimization (SEO)? One SEO strategy that many Hawaii business owners overlook is Google’s Rich Search Features or Rich Snippets. This enhanced search feature displays information extracted from your web pages to make your website look more attractive on the Search Engine Results Page (SERP), and It can also help boost your SEO ranking and increase your web site traffic. In this article, we share our top recommendations on which Rich Search Result features to use for your web site.

Notice a change in your web site traffic and rankings on Google’s Search Engine Results Page (SERP)? This is likely caused by the recent Broad Core Algorithm Update Google launched on September 24th. If you’re just hearing about the core update now, don’t worry. In this blog post, we provide a brief explanation on how the update might affect your web site and what your brand can do post-update to maintain the success of your Search Engine Optimization.

Facebook Stories are entertaining, 24-hour content that local Hawaii brands can use Stories as an alternative to market their businesses organically on Facebook instead of posting on the feed. To create an even bigger impact, Team Vision recommends that businesses should accompany their Stories with interactive Facebook Story stickers. If used strategically, interactive Story stickers will not only elevate your Story content, it can also help generate new leads, grow engagement, and increase sales and web site traffic.

This article is designed to provide small business owners an overview of some of the best practices currently being utilized in the world of Search Engine Optimization and things that we know work because we actively use and test them for our clients

New interactive Story stickers were recently developed to expand Instagram’s 500 million daily users’ engagements. With these new Story stickers, local Hawaii businesses can use them to create engaging Stories that attract interactions, increase engagements, and drive web traffic. Brands can also track the effectiveness of the stickers and use the data to help their businesses thrive. Read more to learn how to use interactive Instagram Story stickers—technically as well as strategically—for your Stories.

This post was written to give Hawaii businesses an overview of the best White Hat SEO and controversial Black Hat SEO practices in common Search Engine Optimization strategies. Knowing the differences between the Black Hat and White Hat SEO methods can help your business determine which SEO tactics will best enhance your brand’s online presence. Read more about Black Hat and White Hat SEO marketing in this article.

Your brand’s social media engagements and reach is in decline thanks to new social media algorithms that are prioritizing content that evokes deeper interactions among users. This means that the posts that receive a lot of audience interactions get more reach. However, creating organic content that generates deeper interactions will need even more effort on your side. To help inspire you and give you some direction, our team listed 10 types of content that will boost your engagement!

As digital marketing strategies evolve, brands are turning more and more to video ads to promote their products or services in a fresh, creative way and to connect with their audiences. Videos add a jolt of excitement to any digital marketing strategy if they’re produced well and combined with a solid programmatic strategy. Lear more about video marketing in this post.

The new Facebook algorithm is prioritizing content that is more meaningful and interactive with its core audience over your brand’s presence – organic and paid. How can advertisers satisfy the new Facebook algorithm? By advertising on Facebook’s newly updated Messenger.

1,000 followers for a mere $10 sounds like a bargain, but is cheating your way into popularity really worth the money? In this blog, Team Vision Marketing shares our top five reasons why you shouldn’t buy followers and how to properly cultivate a social media following.

In this article, Team Vision Marketing shares our top 10 Instagram hashtag tips for 2019. Hashtags are a valuable social media tool for generating new leads, creating more post views, attracting new followers, and strengthening your brand.

At the beginning of 2018, our team suggested that Hawaii brands should try out these four social media trends: Stories, Transparency, A.I. and Chatbots, and Videos and Live Streaming. Did these trends live up to the hype in 2018 and what’s their future for 2019? You will have to read to find out 🙂

This #DreadedAgencyRequests blog is a roundup of Instagram posts we’ve compiled featuring humorous client requests received in our 20 years of existence as a Honolulu, Hawaii full-service advertising agency. Check it out for a good laugh.

Today, brands are seeking out new technologies and strategies to efficiently pursue a deeper relationship with their customers and to increase brand awareness by personalizing their brand experience through Artificial Intelligence (AI). This article covers this subject in detail and provides recommendations.

2019 is the year of vertical video marketing. Social media apps, such as Instagram, Facebook, SnapChat, and Twitter, have recently embraced and fully committed to being vertical video friendly for both organic and paid social media posts. This means that businesses and marketers need to make the shift and embrace the vertical video format trend for their social media marketing strategy.

As new customers are critical to a company’s ongoing success, you will need to get creative in finding new customer sources, and one tool you’ll definitely want to look at is Facebook Lookalike Audiences for Facebook advertising.

Remarketing is a powerful way to reconnect with customers who have already visited your web site. It provides you with the opportunity to place highly targeted ads in front of a defined audience of users that have already visited your web site and know about your brand. Learn all about remarketing in this blog post.

If you’re about to engage in the process of either designing your own web site or hiring someone to create a web site for you, here are eleven recommendations for must-have basic web site design features your business web site needs.

As voice searching continues to gain popularity among all age groups, businesses must rethink their Search Engine Optimization (SEO) strategies and how they write their web page content. Here are our top recommendations.

In this edition of Busting Social Media Marketing Myths, our team will weigh in on which online advertising networks are most popular, audience targeting, and sustainable methods for growing your social media follower counts.

After years of advertiser feedback about the confusion regarding the extensive number of ad products and brands offered by Google, the company has decided to simplify with a product line rebrand. Learn all the details in this blog post.

Already established as a revolutionary online retailer, Amazon is now becoming a major advertising network. Learn more about advertising opportunities on Amazon in this post.

In this edition of “Busting Social Media Myths” we continue to dispel some common myths about social media marketing and help steer your Hawaii social media business in the right direction.

Welcome to part two of Busting Social Media Marketing Myths. Although social media marketing has been an essential tool for marketers for years, some businesses still believe in the misconceptions surrounding it. We feel it’s our responsibility to dispel some of these common myths.

Social media marketing has been around for years now, but some businesses still believe in old misconceptions surrounding it. As a leader in this field, we’d like to take this opportunity to dispel some common myths around social media marketing and help steer your business in the right direction.

Handling social media during an event can be challenging. Events are live, which means anything can happen no matter how meticulously you’ve planned. This article provides tips and recommendations on how to have a smooth experience with social media marketing during an event.

Google has now announced that beginning in July 2018, it will mark ALL HTTP pages as “NOT SECURE.” This pretty much makes SSL encryption an must-have for all sites moving forward.

No one can deny the importance and impact of social media marketing. It’s effective, fun, innovative, and a great way to connect with your target audience. But to truly succeed in social media marketing, brands have to stay on top of trends and become experts in all the cool updates.