Team Vision Marketing directed and shot the featured social media video ads below, that were created for Pu’uwai Place, Castle & Cooke’s newest residential real estate neighborhood in Waipahu. These social media video ads promoted the last few remaining homes at Pu’uwai Place and a special $10,000 closing cost incentive in a fresh, creative way. This social media video campaign includes sponsored Facebook and Instagram ads which also ran organically on YouTube, Facebook and Instagram.

Video ads are an effective online marketing tool that can take your digital marketing strategy to another level – read more  on our recent blog post:  Video Advertising is Growing – Are You Making the Shift?

As Castle & Cooke Hawaii’s full-service marketing and advertising agency, Team Vision has established cohesive brand identities for each of their real estate communities over the past twenty years. This includes branding, logo design, web site design, sales office and sign design, and collateral design. Additionally, to promote each new project, we have developed digital and offline advertising and marketing programs.

View other creative work we have created for Castle & Cooke Hawaii, including photo shootsprint advertisingsales officeseventswebsite designpackage designsocial media marketing, and integrated digital marketing.

Hear from Bruce Barrett, Executive V.P. of Castle & Cooke Hawaii, on his experiences working with Team Vision for all of their marketing needs.

Campaign details

Pu’uwai Place Facebook Video Ads Campaign

Client: Castle & Cooke Homes Hawaii

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