Viewing posts from: November 2000
October 4, 2018
Dole Plantation
Dole Plantation – Snapchat Filters
Dole Plantation is one of Oahu’s most popular attractions, offering visitors a unique experience unlike any where else in the world. Besides serving their world-famous Dole Whip, Dole Plantation is also home of the world’s largest maze, the Pineapple Express train that takes you on a tour of Dole’s pineapple plantation, and a marketplace filled with local merchants. For this project, Dole Plantation requested a program to target their younger generation of visitors via Snapchat . To accomplish this, we designed a series of Snapchat filters incorporating a custom pineapple character and the Dole logo for brand awareness. The younger generations (primarily Millennials and Gen X) love to use local geo-filters on Snapchat to share their experiences in a fun and creative way – as opposed to just posting a pic. In addition, Snapchat users frequently post their snaps with filters to their other social media accounts, including Facebook and Instagram. This cross-platform viral exposure greatly expands market reach and provides Dole Plantation with a global brand marketing program at a minimal cost. your filters. If you need help setting up Snapchat on-filters for your business, please give us a call at 808-536-0416, or email us at info@www.teamvision.com.
Team Vision designed a series of Snapchat filters which incorporate fun graphics and the Dole Plantation brand.
How Snapchat Geo-filters for Business Work: Team Vision Marketing provides you with a variety of Snapchat filter design concepts. You pick the ones you like best, and we will publish them for you. Next, you have a few options regarding the length of time your filter can run. You can publish a filter for just a few hours (i.e. for a wedding), a few days (i.e. for a conference or event) or for a month. You also have the option to publish for a full-year which gets you discounted rates and detailed reporting metrics. Next, we set up a geo-fence around your location. Snapchat uses this to show Snapchat geo-filter options to those users who are within your geo-fence. Now, when users take a photo at your location, they have the ability to swipe right to add your filter to their photo. They can then share that branded photo with the world through their Snapchat, Facebook and Instagram accounts. You receive massive viral brand exposure at a minimal cost.
Here what our client says about his experience working with Team Vision for all of his full-service marketing and technology needs.
October 1, 2018
Honua Kai Resort
Maui Clients: Honua Kai Facebook, Instagram and Google Ads
Honua Kai Resort & Spa is a luxury beachfront condominium resort located on Maui’s beautiful Ka’anapali Beach. The resort offers luxurious all-suite accommodations, world-class hotel services, and a 3-acre aquatic playground.
The digital marketing campaign featured below was created to promote Honua Kai Resort & Spa’s Fall 4 Maui package. The campaign consisted of sponsored ads on Facebook, Instagram, and Google, and included geo-targeting, remarketing ads, and pay-per-click banner ads.
This digital marketing campaign incorporated dramatic Maui destination photography to support the “Experience Maui” headline messaging, and we coupled that with Honua Kai Resort and Spa property photography to support the “Experience Luxury” messaging. A series of 4 different ads were created for each social media channel and were rotated over a period of four weeks. The results of the campaign included a 2,000% Return on Ad Spend (ROAS) for the 30-day period.
If you need help setting up Facebook, Instagram and Google Ads digital marketing campaigns, give us a call at 808-536-0416. View other creative design work we have done for Honua Kai Resort & Spa, including integrated marketing and advertising campaigns, photo shoots, print advertising, social media marketing, SnapChat filters, and direct mailers.
Hear from Dolly Moreno, Director of Sales & Marketing at Honua Kai Resort & Spa Maui, on her experience working with Team Vision Marketing.
April 2, 2018
Honua Kai
Maui Clients: Honua Kai – Snapchat Filter Design
Honua Kai Resort and Spa is a luxury condominium resort located on the beautiful Ka’anapali North Beach in Maui. This unique resort offers studio to three-bedroom suites with top-of-the-line amenities and first-class hotel services.
For this project, Team Vision Marketing designed a series of new Snapchat geo-filters for Honua Kai Resort & Spa. The purpose of the new filter is to expand the reach and engagement with the younger generation of resort guests as well as their older generations who embrace Snapchat usage. The new filter concept still has a fun, vacation feel, but with a more simplified design to give more window space for the actual user photos. The younger generations (primarily Millennials and Gen X) love to use local geo-filters on Snapchat to share their experiences in a fun and creative way. If you need help setting up Snapchat on-demand filters for your business, give us a call at 808-536-0416. View other work we have done for Honua Kai, including integrated marketing and advertising campaigns, photo shoot, print advertising, SnapChat filters, and direct mailers.
How Snapchat Geo-filters for Business Work: Team Vision Marketing provides you with a variety of Snapchat filter design concepts. You pick the ones you like best, and we will publish them for you. Next, you have a few options regarding the length of time your filter can run. You can publish a filter for just a few hours (i.e. for a wedding), a few days (i.e. for a conference or event) or for a month. You also have the option to publish for a full- year which gets you discounted rates and detailed reporting metrics. Next, we set up a geo-fence around your location. Snapchat uses this to show Snapchat geo-filter options to those users who are within your geo-fence.
Now, when users take a photo at your location, they have the ability to swipe right to add your filter to their photo. They can then share that branded photo with the world through their Snapchat, Facebook and Instagram accounts. You receive massive viral brand exposure at a minimal cost.
Hear from Dolly Moreno, Director of Sales & Marketing at Honua Kai Resort & Spa, on her experience working with Team Vision.
January 19, 2018
Dole Plantation
Dole Plantation – Social Media Reposts
Dole Plantation is one of Oahu’s most popular visitor attractions, best known for its delicious pineapples, having the world’s largest maze, and serving the world-famous Dole Whip. Dole Plantation is also home to the Pineapple Express train and an expansive marketplace filled with local merchants.
Team Vision recommended this social media repost campaign as an opportunity for Dole Plantation to build deeper relationships with its customers. The campaign is interwoven with our regular content features, and it provides us with a chance to add personality to the social media feeds by showcasing real visitors enjoying real Dole Plantation experiences. This campaign is great for overall branding, and it also adds a fun mix of engaging visitor photos which brighten up the visitor experience on our social media feeds. View our Dole Plantation photo contest social media campaign as well as social media campaigns we have developed for other clients in our social media portfolio.
Listen to what Harry Saunders, President of Castle & Cooke Hawai’i, has to say about working with Team Vision for all their marketing needs.
Campaign details
Dole Plantation Social Media Campaign
Client: Dole Plantation
www.doleplantation.com/
December 22, 2017
Castle & Cooke
Social Media – Castle & Cooke Hawaii Christmas Countdown
To complement the annual Castle & Cooke Hawaii Corporate Christmas Video and add some yuletide fun to their organic social media feed, Team Vision designed a Christmas Countdown social media campaign. The Christmas Countdown posts feature each department’s team dressed in holiday themed attire and engaged in unique poses; expressing their holiday cheer and greetings.
Get into the holiday spirit and check out the Castle & Cooke Hawaii 2018 Holiday Video, 2017 Holiday Video, and 2016 Holiday Video.
View our other creative work in our full portfolio and our Hawaii social media campaigns in our Social Media Marketing portfolio.
Hear from Harry A. Saunders, President of Castle & Cooke Hawaii, on his experience working with Team Vision Marketing.
Campaign Details
Castle & Cooke Social Media Campaign
Client: Castle & Cooke Hawaii
www.castlecookehawaii.com
