FACEBOOK & INSTAGRAM ADVERTISING – CASTLE & COOKE HAWAII
The social media marketing campaign featured below was recently developed for Pu’uwai Place, Castle & Cooke’s newest residential neighborhood located in Waipahu. Team Vision Marketing and Castle & Cooke have been working together for over 20 years on branding and marketing each new Castle & Cooke real estate community.
Team Vision created this featured Facebook and Instagram social media advertising campaign to promote Pu’uwai Place’s daily open houses in a new, fresh way. The ad creative features Pu’uwai Place homeowners which compliments the organic social media campaign that ran simultaneously. The ads asymmetrical layout creates strong visual interest that breaks through the clutter on peoples’ news feeds, and the layout is cohesive with the previous Open Daily Integrated Marketing Campaign.