December 29, 2020
Koa Ridge
KOA RIDGE WEB SITE DESIGN – CASTLE & COOKE HAWAI’I
Koa Ridge is Castle & Cooke’s brand-new “Surban” master-planned in Central O’ahu that combines the best of urban living with the beauty and comforts of a suburban location. The largest real estate development by Castle & Cooke since Mililani, Koa Ridge will offer 3,500 homes over a ten year period. A very tech-oriented company that focuses the majority of their marketing efforts on digital, Castle & Cooke once again turned to us for the development of a powerhouse website that combines the latest technology tools with stunning graphic design and storylines that effectively communicate the powerful new Koa Ridge brand. The new website is not only visually engaging, it effectively weaves together the two major brand stories of Hawaiian history and Surban master-planned community. The website is ADA compliant and features many custom-designed systems, including a content management system, blog system, site map and inventory management system. In addition, Team Vision redeveloped the company’s long-running Advantage Program Customer Management System, which manages customers from their very first interaction with Castle & Cooke all the way through closing and customer service after the sale. Check out the new site at www.koaridge.com.
Team Vision Marketing and Castle Cooke have worked together for over 20 years on launching their new real estate communities. For each new release, we help create the brand identity, website design, brochure and collateral programs, sales office design with interactive displays, and the offline and digital advertising and marketing programs.
View other creative work we have done for Castle & Cooke Hawaii, including photo shoots, print advertising, sales offices, events, website design, package design, social media marketing, and integrated online marketing.
Listen to what Bruce Barrett, Executive V.P. of Castle & Cooke Hawaii, has to say on his experiences working with Team Vision for all of their marketing needs.
December 10, 2020
Luana at Koa Ridge
LUANA AT KOA RIDGE BROCHURE DESIGN
Following the successful release of Nanea at Koa Ridge homes was the launch of the highly anticipated Luana home series. For Luana, we designed this elegant and minimalistic brochure. The objective for the design was to keep the brand look consistent with the Nanea brochure design (in order to create a family of brochures) but to add some distinctive design elements that would give the Luana brochure it’s own unique personality and look. The featured brochure design integrated the brand color palette established for the Luana neighborhood as well as the Lau Koa (Koa leaf) pattern used for the overall Koa Ridge community branding. Other key elements included lifestyle photography, photorealistic 3D home renderings, and aerial images. Click on the arrows to scroll through the full Luana at Koa Ridge brochure.
For over 20 years, Castle & Cooke Hawaii has entrusted Team Vision to develop the brand identity, and creative advertising and marketing programs for each of their new real estate community release, including Koa Ridge, Pu’uwai Place, 400Keawe, and more. View other creative works we have done for Castle & Cooke, including website design, digital marketing campaigns, sales office and sales display designs, brochure and collateral design, events, photoshoots, and more in our advertising and marketing portfolio.
Hear from Harry A. Saunders, President of Castle & Cooke Hawaii, on his experiences working with Team Vision for all of their marketing needs.
Campaign Details
Title: Luana at Koa Ridge Brochure
Clients: Castle & Cooke Homes Hawaii
https://www.koaridge.com/
December 10, 2020
Koa Ridge
One Koa Tree for Every Home Sold Program
Koa Ridge is Castle & Cooke’s new Surban real estate development located in Central O’ahu. This master-planned community of approximately 3,500 new homes is where Hawai’i families can enjoy sustainable urban living blended with the serenity and comforts of a suburban location.
To support Castle & Cooke’s sustainable vision for Koa Ridge, Team Vision facilitated the development of the “One Koa Tree for Every Home Sold” program with the non-profit organization, Saving Hawaii’s Forests. As part of this program, for each new home sold, a Koa tree is planted in the homeowners’ name and that tree will live out its life in a native Hawaiian forest. Each homeowner will receive a tree sponsorship certificate that will include the type of tree planted and its GPS coordinates so that the sponsors can view their tree online.
For the First Koa Ridge Homeowners’ Move-in Event, we created and presented the following short video showing the very first Koa tree being planted in the Castle & Cooke “One Koa Tree for Every Home Sold” program. This tree was dedicated to the first homeowners at an intimate First Koa Ridge homeowners move-in event.
Here’s Bruce Barrett, former Executive V.P. of Castle & Cooke Hawaii, on his experiences working with Team Vision Marketing Agency.
Campaign Details
Title: One Koa Tree for Every Home Sold Program
Clients: Castle & Cooke Hawai’i
www.KoaRidge.com
December 7, 2020
Kilohana Makai Maui
Maui Advertising Clients: Kilohana Makai Logo Design
Kilohana Makai is the newest planned residential real estate development by Aina Lani Pacific, LLC, a leading Maui real estate developer. Kilohana Makai will offer a variety of spacious floor plan options. As the marketing agency for Aina Lani Pacific, Team Vision Marketing is responsible for the logo design, branding, web design, and supporting digital and off-line marketing materials for this project.
View our full online logo portfolio to see more inspiring logo designs, or check out our full digital portfolio of creative work here.
Listen to what this Client has to say about our full-service marketing and advertising agency services.
December 5, 2020
Koa Ridge
First Koa Ridge Homeowner Move-In Event – CASTLE & COOKE HAWAI’I
Koa Ridge is a brand-new Castle & Cooke Hawai’i residential development that will ultimately provide local families with approximately 3,500 new homes set within Hawai’i’s first Surban master-planned community, where the conveniences of urban life blend with the peacefulness of a picturesque suburban neighborhood. Recently, Castle & Cooke celebrated it’s first Koa Ridge homeowners moving into the community at an intimate event.
As Castle & Cooke’s full-service advertising and marketing agency for over 20 years, Team Vision Marketing was responsible for handling the event planning and marketing materials to support the historic First Koa Ridge Homeowners Move-in event. This included planning the event program, developing an organic social media countdown campaign, creating Welcome Home banners, which served as the backdrops for media photos, and designing a custom ʻukulele gift for the homeowners. As part of the “One Koa Tree for Every Home Sold” program we developed in partnership with Saving Hawaii’s Forests, we created a 1-minute video showing the first Koa tree for that program being planted and dedicated to these first homeowners. The momentous event turned out to be a big success and was covered by the major local television and print media.
We also developed a Our First Koa Ridge Homeowner Move-In Event received exceptional media coverage from Hawai’i News Now, KITV Island News, and the Honolulu Star-Advertiser.
Here are some of the video highlights from the First Koa Ridge Homeownerʻs Move-in Event.
Here’s a video of the very first Koa tree being planted in Castle & Cooke’s One Koa Tree for Every Home program we developed with the non-profit organization, Saving Hawai’i’s Forests. This video was shown to the homeowners at the event after they were presented with a Saving Hawai’i’s Forest koa tree sponsorship certificate. With the One Koa Tree for Every Home program, Castle & Cooke has committed to planting a Koa tree for every home sold at Koa Ridge.
View the Hawai’i News Now television news coverage of the First Koa Ridge Homeowners’ Move-in Event.
Hear from Harry A. Saunders, President of Castle & Cooke Hawaii, on his experience working with Team Vision Marketing Agency.
Campaign Details
Title: The First Koa Ridge Homeowner Move-In Event
Clients: Castle & Cooke Homes Hawai’i
www.KoaRidge.com